Innovation and Business Development
Successful enterprises face an increasing need for innovation and business development in order to stand out from the international competition. Get the most recent tools from Prof. Murray B. Low of Columbia Business School, one of the world's leading experts in successful business development and growth.
If you need specific advice on how to improve innovation and business development in your company, the program ‘Innovation & Business Development’ is for you.
The program introduces you to the most recent tools from Professor Murray B. Low, one of the world’s leading experts in business development and growth. The program is designed specifically for the company’s executive management, and you will be equipped with innovative tools for creating competitive results for your company.
“Innovation & Business Development” will prepare you for the challenges faced by top executives in a world where the demands on growth and innovation increase daily. The program is based in the complexity and increased pressure resting on top executives, where decisions, customer agreements or innovative initiatives can be the difference between catastrophe and commercial success.
Who takes part?
The program exclusively addresses senior executives and board members. To ensure a high professional standard and optimum benefit, we pay attention to the composition of each class, only admitting participants that allow us to create the widest possible scope for mutual learning, and enhance opportunities for developing interesting network connections during the program.
The program is taught at MBA level, but also targets individuals who have already completed an MBA. Classes are taught in English only, and participants are therefore required to master the language and be able to participate actively in class discussions.
On the course you will work on:
- Creating growth through efficient business development and innovative management
- Implementing innovative and successful business practices/procedures
- Creating global growth through innovative leadership
- Maximizing the company's successful business areas
- Designing a successful strategy for business development
Benefits for you
- Become a more skilful entrepreneur
- Learn what the biggest obstacles are to innovation and entrepreneurship in your company
- Identify creative solutions
- Understand how an innovation mind-set can benefit both you, your organization and the bottom line
- You will learn to plan for the unexpected
Benefits for your company
- A more skillful and inspired leader
- With ”upgraded” innovation and entrepreneurial skills
- Who can inspire and lead the organization on new innovative ventures
The price includes:
Before the course
- Course material through Mit Mannaz
During the course
- 2 days of facilitation
- All meals
After the course
- Certificate of Completion
Practical learning method
Through analysis of practical cases, participants explore the particular challenges that arise for leaders, whose decisions, customer agreements and innovative initiatives can make the difference between disaster and commercial success. The program features relevant cases and draws on experience from global companies such as Apple, Google, Rolls Royce, Starbucks, Ryan Air and Nissan, which illustrates the specific challenges that innovative companies face. Content is based on the latest research from Columbia's academic research centers of innovation and business development. The class provide participants with effective and directly applicable solutions for deploying the latest knowledge to successfully grow and expand their enterprise's core business.
Professor Murray B. Low is an experienced entrepreneur and leading personality within entrepreneurial research. He is the founder of Columbia's Entrepreneurship Program and also teaches the University's coveted MBA and Executive MBA programs.
During his career, Prof. Low has built numerous enterprises in widely different industries, which has made him a leading profile in business development studies. In addition to his professorship, Prof. Low acts as an advisor for a number of medium-sized and large enterprises, family companies and non-profit organizations.
At Columbia Business School, Prof. Low teaches the school's Executive MBA programs in entrepreneurship, innovation and strategic management. His latest research is about entrepreneurship and private equity in emerging markets, and the connection between strategy, and business development in established enterprises.
Columbia Business School was founded as part of Columbia University in 1916 and is one of the 8 coveted Ivy League schools. The school is internationally recognized as one of the world's best business schools and the Financial Times has ranked Columbia Business School #1 in the world in executive education.