
Why Co-creation in management development?
Many HR professionals are drivers of management development. You might have found yourself choosing between off-the-shelf programmes and tailor-made programmes, the latter ones often having costly design processes connected to them.
A programme for managers should be designed together with managers. However, time constraints and other issues are often a hindrance for a true user-driven design.
Co-creation has proven itself to be an efficient, ownership and fun generating process for designing tailor-made management development programmes. It involves managers directly from start, translating their needs not only into programme specifications but directly into programme design.
What is it?
Co-creation is a fully transparent collaborative process for designing and running tailor-made management development programmes. A learner centric and learner driven process running the full way from identifying development stakeholders and needs to designing and delivering the development programmes and measuring organisational learning over time. It optimises the learning benefits while rooting management development into the reality of the organisation.
Co-creation can be applied all the way from overall program design to the smallest chunk of individual learning, taking place in the classroom or on the job.
How does it work?
Co-creation works through knowledge sharing and transfer between the organisation (HR and stakeholders) and the management development professionals chosen as external deliverers of the service.
Co-creation is a fundamental element in our way of working with our clients throughout the process - from identifying the pertinent members of the co-creation team to defining the ways of monitoring work progress and knowledge building.
| Getting the framework right | Identifying the key business and management issues |
| Articulating the learning agenda | Identifying the learning needs and expectations |
| Defining the outcome and success criteria | Agreeing on what to achieve and how |
| Designing a programme with real bite | Describing the activities, content and learning vehicles |
| Checking that design matches needs | Running pilots, evaluating and adjusting |
| Ensuring interest and enrolment | Marketing the programme in-house |
| Rolling out the programme | Running the management development activities |
| Measuring progress | Evaluating in relation to the defined success criteria and expected outcome |
Why is it interesting for you?
As business professional, you are interested in designing management development programmes with a maximum of impact and a maximum of reality base. Co-creation makes this happen, with HR as a true partner and managers taking responsibility for their own development. It is a powerful process for reflecting and embedding real life management and leadership issues in your management development programmes.
For further information please contact
Karine Ambjerg
International Client Relations Director, Copenhagen
Tel +45 45 17 62 18
Bente Thomassen
Senior Coach, Programme Director, Copenhagen
+45 45 17 61 59
Anne Marie Nielsen
Project Coordinator, Copenhagen
Tel +45 45 17 61 14